On June 4, AMADC held the second part of a two-part webinar series on How Research Insights Can Empower Your Marketing. This session focused on which research methodologies will be prevalent now that we have…

On May 25, AMADC held the first part of a two-part webinar series on How Research Insights Can Empower Your Marketing. The first part focused on the “Here and Now,” while the second part scheduled for June 4…

As marketers, we know how important brands are. When it comes to developing one for ourselves, particularly with the pressure of job hunting, it's more challenging. As the CEO of “You,” you know that what you…

At 26 years old, Michael Spinosa was about to become the youngest vice president at an international research and advisory firm. But in a discussion about his future, he was told he needed to earn a master’s…

Dear Marketer-in-Transition, We feel your pain. Landing a new job during an economic downturn is challenging, and social distancing only adds to the complexity. We hosted free online programming in April, but…

As part of our #OptimisticApril series of events and resources, we’re featuring marketers in the community and seeing what new things #quarantinelife has brought their way. 

In today’s competitive job market, LinkedIn is not only a tool to find and locate jobs, but it also can provide opportunities for you to connect directly with people who can add value to your job search.

What’s a genius marketing campaign? It’s the campaign that made you really proud. It was exceptional. Your genius marketing campaign hit Schopenhauer’s description of genius. And changed everything.

To understand the challenges facing women in marketing, AMADC fielded a short survey to readers in Fall 2019.* The survey wasn’t meant to be all encompassing or to be of deep scientific vigor, but rather to…

At AMADC, we think Giving Tuesday is a good thing. However, we're just, oh, ever so curious how it came to be. We reached out to Brendan Hurley, Chief Marketing Officer, Goodwill of Greater Washington and a…

When a group of smart, ambitious and talented female marketers get together they are unstoppable. That’s what echoed through the conversations during networking and a panel discussion called “Women Leaders…

Patrick King, AMADC's President Elect and Founder of Imagine, has been running an out-of-the box campaign called "Tamponathon," a donation drive for feminine hygiene products for under-served women in Loudon…