August 17, 2020

The American Society of Association Executives (ASAE) held its annual meeting virtually this week. I missed it but decided to ask participants on the executive committee which speakers they recommended…


July 26, 2020

GreenBuzz, a design and communications agency, brought together a panel of experts who are trying to determine the best ways to connect with consumers in this brave new world of ours.


July 9, 2020

An interview with Sherron Washington, the creator of the #YourWorthIsValued campaign. For the entire month of June, she showcased positive images of black men around the world with the goal of altering the…


June 29, 2020

The death of George Floyd changed the world. On the heels of the unjust killings of Breonna Taylor and Ahmaud Arbery, Floyd’s murder played out on our screens. It was impossible to look away. This moment…


June 10, 2020

On June 4, AMADC held the second part of a two-part webinar series on How Research Insights Can Empower Your Marketing. This session focused on which research methodologies will be prevalent now that we…


May 26, 2020

On May 25, AMADC held the first part of a two-part webinar series on How Research Insights Can Empower Your Marketing. The first part focused on the “Here and Now,” while the second part scheduled for June…


May 25, 2020

As marketers, we know how important brands are. When it comes to developing one for ourselves, particularly with the pressure of job hunting, it's more challenging. As the CEO of “You,” you know that what…


May 18, 2020

At 26 years old, Michael Spinosa was about to become the youngest vice president at an international research and advisory firm. But in a discussion about his future, he was told he needed to earn a master’…


May 11, 2020

Dear Marketer-in-Transition,

We feel your pain. Landing a new job during an economic downturn is challenging, and social distancing only adds to the complexity. We hosted free online programming in…


April 15, 2020

As part of our #OptimisticApril series of events and resources, we’re featuring marketers in the community and seeing what new things #quarantinelife has brought their way. 


March 29, 2020

In today’s competitive job market, LinkedIn is not only a tool to find and locate jobs, but it also can provide opportunities for you to connect directly with people who can add value to your job search.…


February 17, 2020

What’s a genius marketing campaign? It’s the campaign that made you really proud. It was exceptional. Your genius marketing campaign hit Schopenhauer’s description of genius. And changed everything.