Board Member Spotlight - meet Amy Hauser, AMADC's new VP of Member Communications. Our new VP of Member Communications is an accomplished marketer with an exciting vision for improving member communications. With a background in international business, she moved to DC...

You know those people who you make instant, natural connections with and you ask, “Where have you been all of my life?” That’s how David Hazelton and Lauren McLernon felt when they were paired in AMADC’s Marketing Mentors Network (MMN) program. You know those people...

Many of today’s college students come to campus knowing what major they want to pursue. They do it through internships, campus organizations, and networking with local association chapters with campus chapters on site. Many of today’s college students come to campus...

Every marketer knows buyer journeys – how consumers are informed of products or services and make purchase decisions – are evolving. An element of that evolution is the growth of how consumers are spending time with video as streaming as a source of entertainment and...

Board Member Spotlight - meet Kaelyn Banks, AMADC's Membership Chair.   Board Member Spotlight: Kaelyn Banks Kaelyn Banks AMADC Membership Chair Marketing Consultant   A desire to understand people Kaelyn always knew that she wanted to have a career that...

Advertisers today face many difficult choices. New data reveals the ideal balance of linear TV and streaming advertising to achieve maximum campaign reach.     TV and Streaming: Dispelling the Myths Special feature by AMADC sponsor, Effectv  ...

Momentum doesn’t even begin to describe what is happening over at Black Girl Ventures in 2022.   Pitch, perfect. Fueling the entrepreneurial spirit in black and brown woman-run businesses. Momentum doesn’t even begin to describe what is happening over at Black...

Board Member Spotlight - meet Aimee Stern, AMADC's Communications Chair.   Board Member Spotlight: Aimee Stern   Career paths are like rollercoasters. There are ups, downs and curves. Sometimes you’re spinning. Sometimes you’re upside down. For Aimee Stern,...

We learn the most from the ones we surround ourselves with – whether it be a wise grandparent, kindhearted friend or super-smart colleague. From our younger selves’ sports teams to our present-day marketing gigs, mentorship is a critical component of personal and...

No one needs to tell us that the last two years have been hard. Our interview with Matt Moosavian, a local DC entrepreneur and fitness expert, shows us how innovation, drive and a genuine spirit of community can thrive even in the darkest days.     Thriving...

Board Member Spotlight - meet Arthur Uratani, AMADC's District Current Chair!   Arthur Uratani AMADC District Current Chair Director of Marketing & Outreach, Bookoff McAndrews    All too often, we get caught up in the stress and responsibility of...

New Member News - meet Katya Popova, one of our new AMADC members! Katya Popova Assistant Dean of Marketing & Strategy American University Kogod School of Business   At a high level, what are your responsibilities? I lead a team of marketers responsible for...