How to Build Hype for Can’t-Miss Events
You don’t have to convince us. We’re sure your events are incredible experiences, designed to offer your attendees an endless array of benefits. But how do you convince THEM?
So many things compete for a potential event attendee’s time and attention these days. Other events, their overflowing inbox, meetings, and more meetings... all of which mean it can be easy for your event to get lost in the shuffle.
How can you break through the noise and convince people that they need to make it a priority to register and attend your event? How can you build hype and ensure attendees don’t want to miss your event?
- The do’s and don’ts of event website design
- Tips for ticketing and pricing your events
- Perfecting your promotional mix
- Reassuring attendees of safety as you return to in-person
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Dara is a Senior Marketing Associate on the Events Marketing team with a background in public relations, channel marketing, and graphic design. Her focus at Cvent is developing and executing the strategy and marketing tactics for all Tier 1 event programs, including Cvent CONNECT, Cvent CONNECT Europe, the Cvent Travel Summit, and trade shows. Combining her creativity and love for analytics, Dara creates data-driven campaigns that drive demand, encourage engagement, and convert attendees into leads. Her motto for event marketing is that the best ideas come from working together, so her marketing strategy encourages cross-functional communication and collaborative workflows to help creative ideas thrive.
Cvent is a leading meetings, events, and hospitality technology provider with more than 4,700 employees and approximately 21,000 customers worldwide. The comprehensive Cvent event marketing and management platform offers software solutions to event organizers and marketers for online event registration, venue selection, event marketing and management, virtual and onsite solutions, and attendee engagement. Cvent’s suite of products automate and simplify the event management process and maximize the impact of in-person, virtual, and hybrid events.
Educational Resources from Cvent:
- eBook: Event Marketing for Dummies
- Interactive Hub: The New Event Marketing Opportunity
- eBook: The Ultimate Guide to Trade Show Marketing
Learn More About Cvent’s Event Marketing Solutions: