See how a collaborative effort across global teams, media and creative partners, helped Hilton—a 100-year-old hotel chain— launch a unique, innovative, multi-platform campaign to re-educate consumers to book direct.
It’s a Master’s course in marketing in one evening.
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AMADC’s Masters of Marketing recognizes Washington-area marketing leaders, who share their unique insights on what it takes to succeed in today’s competitive industries. The 2016 Masters of Marketing series kicks off in February with Gannett’s Chief Marketing Officer, Andy Yost. Learn how the Gannett is driving innovation in the changing media industry directly from one of its chief architects. This event will also feature a hands-on demonstration of cutting edge VR marketing technology.
Business Development is crucial to the growth of any business. However, it takes time, money and resources that are not usually readily available. AMADC and the City Club of Washington are partnering to provide an evening of entertainment, information, and networking designed to make your concerns about business development a thing of the past!
Join us as we celebrate you, and the AMADC community, for your continued support and involvement in advancing marketing in the DC metro area.
The AMADC Board of Directors will share the vision and goals for the association moving forward and will provide insight into how, as a member, you could help to shape the vision. This inaugural all-member meeting and networking opportunity will include updates on new exciting member benefits, opportunities to become more involved and an opportunity to see at first hand the latest AMADC developments.
AMADC is celebrating the end of its 2014-15 fiscal year, and the beginning of summer, with a networking event like no other! This is our chance to say “thank you” and your opportunity to catch up with some of DC’s top marketers and the chapter’s Board of Directors. You’ll enjoy a premium open bar and hors d’oeuvres, as well as a special presentation from Customer Experience guru and author of the newly-released book “Customer Experience 3.0: High-Profit Strategies in the Age of Techno Service,” John Goodman.
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