Loading Events

« All Events

  • This event has passed.

How To: Master Google Analytics 4

October 12, 2023 @ 12:00 pm - 12:45 pm

The new Google Analytics 4 platform is here and if you want to be able to turn your website data into actionable insights, it’s important that you have the knowledge to be able to maximize your use of the tool! AMADC is setting you up with a deep dive training to ensure you are confident with the new version of the platform!

Join AMADC and Ben Holland, Marketer Of The Year and VP of Marketing Satrix Solutions, as he guides you through GA4 to set you up for success!

During this Google Analytics 4 training, we will:

1. Review the essential concepts/principles of GA4 and understand why GA4 is a game-changer in the world of analytics
2. Take a tour of the interface so that you can navigate through GA4 with ease and capture key data points and insights effortlessly
3. Explore event tracking and management to ensure you manage and configure events for precise data collection and capture user interactions effectively
4. Learn how to create custom reports and dashboards that align with your specific goals to ensure that you are harnessing the full potential of GA4’s customization capabilities

And after the training, Ben will provide you an ADDED BONUS and you will receive a recording of his Unlocking the Power of Customer Experience Data webinar so that you can leverage insights to drive your marketing strategy!

Whether you’re brand new to GA4 and need the basics, or you’re on the platform already and want to see what aspects you can enhance, you will find immense value in this session! It is designed for marketers, business owners, analysts, and anyone eager to harness the power of data-driven decision-making to supercharge their marketing strategies.

Register today!

This virtual training is FREE for AMADC members and $10 for nonmembers.


October 12, 2023
12:00 pm - 12:45 pm