With more than 800 members, the DC chapter of the American Marketing Association provides rich opportunities for marketers to learn from one another and grow as individual professionals and dynamic team members. On October 5th, the chapter will launch its 2016 Mentor Program at General Assembly in Washington, D.C. to nearly 20 pairs of protégés and mentors.
With more than 800 members, the DC chapter of the American Marketing Association provides rich opportunities for marketers to learn from one another and grow as individual professionals and dynamic team members. On October 5th, the chapter will launch its 2016 Mentor Program at General Assembly in Washington, D.C. to nearly 20 pairs of protégés and mentors.
Applications for the mentor program will be open until Friday, September 30th to young professionals, senior marketers, mentors and protégés alike to participate in the personalized coaching experience. Participation in the Mentor Program guarantees smart relationships based on a systematic approach to pairing mentors and protégées.
“The goal of the Mentor Program is to nurture relationships between junior and senior-level executives in the DC marketing community,” said Angela Long, VP of Mentor Programming. “That’s really the core mission of AMADC—marketers helping marketers. This program enables a strong sense of networking and fostering professional relationships for marketers to grow in a supportive environment.”
After careful consideration of feedback, AMADC members can expect a revamped program driven by three levels of interaction: Ongoing mentoring events, monthly one-on-one engagement and access to a private LinkedIn community. AMADC has extended the program from five weeks to nine months to promote a flexible venue for all participants to share ideas and goals.
“I enjoy giving back and contributing to other AMADC members through mentoring,” said Wendy Price, President at WHP Research, Inc. and a 2013 AMADC mentor. “Being a mentor has exposed me to new trends and thinking, has provided me an opportunity to get to know others in the industry, and has allowed me to share what I’ve learned from my own experiences to help others.”
The fee to join the program is $150 for protégés and free for mentors. This cost includes enrollment in the program, a Mentor Program kickoff event and attendance for all AMADC-related events. All participants must be AMADC members.
“This mentorship program is driven by the gratification of wanting to see fellow members succeed,” Long said. “It pays much more than any monetary value you put in. Everyone may have the passion, but still need help from a fellow professional to nurture those key skillsets.”
To learn more and join the Mentor Program as a mentor or protégée, visit the AMADC website to complete an application before enrollment closes on September 30th.
Danielle’s flare for writing lives somewhere in the middle of the “content connoisseur” and “media maven” Venn diagram. She currently works in marketing at Bates Creative and loves communicating with others one blog, social media post and networker at a time. Connect with her on LinkedIn or follow her on Instagram.
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