Best of DC Series- Cause Marketing- Making the Most of Limited Budgets
Nonprofits rely on the generosity of individuals, corporations, and foundations to execute their mission. Our panelists will share unique marketing strategies that increase revenue by reaching potential donors, corporate sponsors, and volunteers- all with limited funds.
Location and Cost:
OTJ Architects
1412 Eye Street, NW
Washington, DC
20005
Ad 2 DC and student members: $25
DC Ad Club members: $30
AMADC Members: $30
Non-Members: $45
The early registration deadline is 12:00 pm, Tuesday, October 4, 2011. Payment made after this registration deadline and onsite registrations will be charged an additional fee of $10. Onsite registrations will be accommodated on a space-available basis only. Cancellation will not be accepted after 12:00 pm, Tuesday, October 4, 2011. No shows will be billed. Call 703-683-5954 with questions.
About the Program:
Nonprofits rely on the generosity of individuals, corporations, and foundations to execute their mission. Our panelists will share unique marketing strategies that increase revenue by reaching potential donors, corporate sponsors, and volunteers- all with limited funds.
Topics and themes will include:
- The importance of corporate and nonprofit relationships
- Measuring impact and creating a win/win for both the corporation and nonprofit
- Connecting with individuals
- Corporate and personal responsibility
- Reaching donors and volunteers through social media and viral marketing
Featured Speakers:
Panelists:Beth Gorman, Deputy Director, The Leukemia & Lymphoma Society
Kerry Morgan, SVP, Marketing & Communications, United Way of the National Capital Area
Woody Hinkle, Creative Director, Nasuti + Hinkle Creative Thinking
Moderator:Vandna Wendy Bhagat, Management Consultant, Peak State Group, LLC; former Senior Vice President & Executive Director, First Book




