Save $30 when you join now. For a limited time, we’re waiving the new member application fee. Get the savings when you act now!

About AMADC

The Washington, DC chapter of the American Marketing Association (AMADC) is the leading network of marketing professionals driving innovation, professional development, connections and career advancement throughout the Washington, DC metropolitan region. 

With more than 800 members representing over 400 leading organizations in sectors ranging from corporate, media, government, association, and nonprofit, AMADC is the fourth largest chapter of the American Marketing Association, the nation's foremost professional association for marketers with more than 30,000 members worldwide. The AMADC is a volunteer driven organization serving marketing professionals from CMOs, to marketing managers, to collegiate students--and everyone in between.

Read More

AMADC 90 Second Update - April 11, 2014

You are missing some Flash content that should appear here! Perhaps your browser cannot display it, or maybe it did not initialize correctly.

"Need to know" information in just 90 seconds!

The AMADC 90 Second Update is a fast-paced audio recording produced twice per month. There's nothing to read, and nothing to slow you down. Simply launch the player and hear AMADC president Brian Rutter talk about what's going on at AMADC. In just 90 seconds, he shares the most current information on events and things we're doing to help you Get Ahead.

Read More

How To: Use Data to Optimize Your Email Marketing

It’s no secret that email remains one of the best ways to engage your customers. Even with the rapid growth of social media and mobile, email’s flexibility and universality make it one of the most reliable channels for marketers everywhere. To get the most out of your email marketing, you’ll need to optimize this channel for success. That starts with using your data effectively. This session will reveal how to leverage your email marketing to engage your customers more effectively. Read More

How To Webinar: Make the Most of Speed Networking Events

Learn how to speed network like a pro! Learn everything from the basics of networking to the appropriate ways to follow-up in this webinar. Read More

AMADC 90 Second Update - March 28, 2014

You are missing some Flash content that should appear here! Perhaps your browser cannot display it, or maybe it did not initialize correctly.

"Need to know" information in just 90 seconds!

The AMADC 90 Second Update is a fast-paced audio recording produced twice per month. There's nothing to read, and nothing to slow you down. Simply launch the player and hear AMADC president Brian Rutter talk about what's going on at AMADC. In just 90 seconds, he shares the most current information on events and things we're doing to help you Get Ahead.

Read More

Featured Sponsor:

Member Spotlight

Carol Shottes

In today’s fast-paced, 24/7, information world, mentoring is critical – but it’s not just entry-level professionals who benefit from the connections. Programs like AMADC’s Marketers Helping Marketers have evolved to include unique relationship building and skills development opportunities for marketers at different stages of their career. Read this month’s Member Spotlight to see how AMADC’s Mentor Program has helped senior-level marketers like Carol to Get Ahead..

View past Volunteer Spotlights here!

View past Member Spotlights here!

Upcoming Programs

News

AMADC to Host Social Networking Expert Sima Dahl (Washington, DC – August 22, 2013) Social Networking expert, Sima Dahl, will kick-off the 2013-14 Speaker Series program hosted by the Washington, DC Chapter of the American Marketing Association (AMADC) on September 12, 2013 at the global architecture firm, Gensler.

AMADC and Georgetown CCPE Partner to Help Marketing Professionals Get Ahead (Washington, DC – August 13, 2013) A new partnership between the Washington, D.C. Chapter of the American Marketing Association (AMADC) and Georgetown University’s Center for Continuing and Professional Education (CCPE) addresses the need for ongoing professional development among marketers.

AMADC Launches New Brand Identity to Kick Off 2013-14 Fiscal Year (Washington, DC – July 23, 2013) The American Marketing Association – Washington, DC Chapter (AMADC) recently updated its brand identity system. The launch of the new logo and accompanying tagline is commensurate with the start of the association’s 2013-14 fiscal year. AMADC’s previous logo had been established expressly for the organization’s 80th anniversary, which was celebrated in 2012.

AMADC Kicks Off New Fiscal Year with Appointment of 2013-14 Board of Directors (Washington, DC – July 5, 2013) The American Marketing Association – Washington, DC Chapter (AMADC) officially begins its 2013-14 fiscal year with a new Board of Directors. The board, which takes office this month, is led by President Brian Rutter. “AMADC is dedicated to helping its members get ahead,” said Rutter. “I’m looking forward to working with our talented board as we support our members’ professional development and career advancement throughout the Washington, DC metropolitan region.” Rutter added: “The year ahead will be full of new opportunities for our members and our organization, as we continue to strengthen AMADC’s value proposition for all stakeholders.”

AMADC and FiddleFly Partner to Launch New Mobile Website (Washington, DC – March 27, 2013) Recognizing massive opportunities for marketers in the mobile space, the American Marketing Association of DC, in collaboration with FiddleFly, today announced the debut of its new mobile website. As leaders in innovation, networking and marketing education, AMADC brings together marketers from around the country (and the world) and provides them with resources to help grow their businesses. Through sponsored events, exclusive webinars, specialized toolkits, and a host of other opportunities, AMADC is constantly finding new ways to connect with its audience.

Learn All the Benefits of Volunteering with AMADC! Are you looking for more ways to increase the value of your membership? Do you want increased visibility within the association and within the DC marketing community? View the AMADC Volunteer Engagement Webinar for an overview of the Volunteer Program and all the benefits you can take advantage of by joining one of our amazing volunteer committees!

AMADC supports The Capitol Communicator/WB&A Market Research's Communications Industry Survey With the support of AMADC, Capitol Communicator and WB&A Market Research are surveying the communications industry in the Washington, Baltimore, and Richmond markets. The data collected from this economic sentiment survey provides all of us with valuable information to make better informed decisions. This year’s survey also includes questions on our social media usage. Your participation is needed to obtain the clearest picture of the “state of the industry.” Please take a few minutes to complete the survey, and feel free to promote the link to your colleagues and friends within the industry. As an additional incentive for participation, Capitol Communicator will offer a drawing for free passes to a number of events throughout 2013.

January Letter from AMADC Board President, Doug Reed Since joining AMADC in 2009, I’ve met and been inspired by so many outstanding marketers – Peter Corbett of iStrategyLabs, Jason Seiken of PBS, Paul Palmieri of MillennialMedia, Rob Whittle of WilliamsWhittle, the list goes on and on – and have learned something from each of them.

AMADC, in Partnership with Washington Business Journal, Announces 80th Anniversary Top Marketer and Special Recognition Award Winners November 5, 2012 – Washington, DC – The DC Chapter of the American Marketing Association (AMADC), in partnership with the Washington Business Journal, is pleased to announce the winners of AMADC’s Top Marketer and Special Recognition Awards, both recently celebrated at a festive gala held at the Carnegie Institution for Science in Washington, D.C.

AMADC & Washington Business Journal present the 80th Anniversary Top Marketer Award Winners AMADC’s 80th Anniversary Marketing Awards Gala is designed to be Washington’s most prestigious event honoring marketers across all marketing disciplines – including marketing communications, brand and brand identity, social media, website design, digital/interactive, event marketing, and more. View Top Marketer Award Winners