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Upcoming Events
20 Sep
Join Digital Summit for two days of leading-edge digital media and marketing content, mixed alongside top-flight networking with internet execs, online marketers, entrepreneurs and digital strategists.
Latest News
The old AMADC brand wasn’t as engaging as it could have been, according to the team behind the recent rebrand, which was unveiled in February.
The aromas of fine chocolate and craft whiskey were in the air as AMADC celebrated the start of summer with the ultimate networking party on the rooftop of Jack Rose Dining Saloon on June 14.  The event brought together more than 100 top marketers from around the region to enjoy great food, drinks and camaraderie and offered everyone the unique chance to sample small batch whiskies from three l
Recent Blog Posts
Every brand has a desire to be unique, whether through experience, innovation, or a specific service. In fact, last year organizations spent over $500 billion across the globe marketing their unique offerings.
Email Campaigns are a vital component to mobile strategy. Marketers recognize this channel as a tool to deliver personalized messaging while also mapping the customer journey.
Did you know that LinkedIn currently has more than 4 million businesses on its platform? That’s right – 4 million! More and more businesses are quickly gravitating to this professional networking platform. Why?
Bruce Tait is an award-winning brand strategist that will be headlining an AMADC How-To session on September 29th. His innovative techniques strengthened and aligned major international brands as industry leaders.
Market research that relies on big data often focuses on consumer behavior. Data scientists look for patterns that explain how and when consumers take action. The problem, says Walter Blotkamp, is that not all patterns are meaningful.
National AMA News
Believing in bogus platitudes, falling into cognitive bias, clustering into cliques and four other things that could stop your marketing career in its tracks 
Today the American Marketing Association (AMA) unveiled our new brand identity and logo that reflects both the transformation of the organization and its vision for the future. 
Andreea Candela
Member Spotlight
Andreea
Senior Specialist Communications & Marketing
American College of Cardiology
You’re moving to a new city and you need to build your professional network within the area, but you’re not sure how to do it? Andreea Candela, Senior Specialist, Communications & Marketing at the American College of Cardiology, has faced this challenge many times. Andreea’s marketing career began in Europe before leading her to New York, Boston and Washington D.C., which eventually led to her decision to join and volunteer with AMADC.

90 Second Update

"Need to know" information in just 90 seconds!

The AMADC 90 Second Update is a fast-paced audio recording produced twice per month. There's nothing to read, and nothing to slow you down. Simply launch the player and hear from AMADC about upcoming events and the things we're doing to help you Get Ahead – all in 90 seconds.