Fall 2014 Membership Drive


Special Membership Offer:

AMADC's Fall Membership Drive is now available at www.jointheama.com and each new professional member who joins between 9/29/14-11/21/14 will receive the following when they use promo code AMAFALL:

  • Waived new member registration fee (~$30 value)
  • Entrance into a raffle to win 1 of 3 Apple iPad Airs

About AMADC

The Washington, DC chapter of the American Marketing Association (AMADC) is the leading network of marketing professionals driving innovation, professional development, connections and career advancement throughout the Washington, DC metropolitan region. 

With more than 800 members representing over 400 leading organizations in sectors ranging from corporate, media, government, association, and nonprofit, AMADC is the fourth largest chapter of the American Marketing Association, the nation's foremost professional association for marketers with more than 30,000 members worldwide. The AMADC is a volunteer driven organization serving marketing professionals from CMOs, to marketing managers, to collegiate students--and everyone in between.

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AMADC Networking Series sponsored by Del Frisco's Restaurant Group

AMA Networking excels at introducing members & guests to the most sought after new restaurants in the metro area. November is a time for thanks – to Del Frisco’s Double Eagle Steak House for hosting this networker in their exclusive Wine Cellar. Recently opened in the uber cool CityCenterDC complex, the three-story restaurant offers the ultimate in power dining. Best use of your business cards ever to get ahead– as well as a chance to win a gift certificate to dine at DC’s newest power spot. Read More

AMADC 90 Second Update - October 24, 2014

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"Need to know" information in just 90 seconds!

The AMADC 90 Second Update is a fast-paced audio recording produced twice per month. There's nothing to read, and nothing to slow you down. Simply launch the player and hear from AMADC about upcoming events and the things we're doing to help you Get Ahead – all in 90 seconds.

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How To: The Art of the Pitch

The Art of the Pitch is designed to ensure that every sales/marketing pitch you make covers the five critical principles of communication: common ground, personal connection, single theme, practical proposals, and vivid examples.

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AMADC Networking Series sponsored by Capitol Communicator

Washingtonians know their routine wouldn't be complete without a jaunt to Dupont. Just steps from the circle, Ping Pong Dim Sum’s second U.S. outpost has as much energy as the neighborhood. With indoor and outdoor dining, Ping Pong Dim Sum is the ideal spot to make new alliances for your business, find your next great employee, get career advice or maybe even secure your next job. Bring a ton of business cards; you’re going to need them! Read More

Featured Sponsor:

Member Spotlight

Morgan Bramlet

Marketers are often required to tell stories that breathe life and meaning into brands. With over 20 years of marketing and creative experience, Morgan Bramlet, Principal at BlueFusion Branding, Creative & Marketing, practices this everyday. Initially looking to delve into the broadcasting industry, Bramlet’s copywriting skills led him to a career in advertising and marketing. When asked what makes the AMADC an ideal chapter, Morgan states: “There is a strong marketing community here in the Washington metropolitan area that is a good match for anyone looking to join at any career stage.” Learn more about why Morgan Bramlet decided to join AMADC and Get Ahead by reading this month’s Member Spotlight.

View past Volunteer Spotlights here!

View past Member Spotlights here!

Upcoming Programs

  • November 12, 2014 How To: The Art of the Pitch

    The Art of the Pitch is designed to ensure that every sales/marketing pitch you make covers the five critical principles of communication: common ground, personal connection, single theme, practical proposals, and vivid examples.

  • November 18, 2014 AMADC Networking Series sponsored by Del Frisco's Restaurant Group AMA Networking excels at introducing members & guests to the most sought after new restaurants in the metro area. November is a time for thanks – to Del Frisco’s Double Eagle Steak House for hosting this networker in their exclusive Wine Cellar. Recently opened in the uber cool CityCenterDC complex, the three-story restaurant offers the ultimate in power dining. Best use of your business cards ever to get ahead– as well as a chance to win a gift certificate to dine at DC’s newest power spot.

News

HubSpot’s MK Getler Breaks Down the Art of Lead Nurturing A full house gathered last month at the newest Cafe Deluxe in DC’s popular West End to learn about the nuances of customer acquisition and nurturing leads during a bonus How-To led by HubSpot’s MK Getler. See what MK had to say about buyer personas, the personal touch, and contextual marketing – and who’s doing it well – in our exclusive one-on-one interview here.

AMADC Announces Partnership With West Virginia University’s Integrated Marketing Communications Graduate Program October 3, 2013 – Washington, DC – The DC Chapter of the American Marketing Association (AMADC) is pleased to announce its educational partnership with West Virginia University’s Integrated Marketing Communications Graduate Program (WVU IMC). As part of this year-long partnership, WVU IMC will be a title sponsor of one of AMADC’s popular “How-To” marketing education sessions and host one of AMADC’s monthly “Networkers.” AMADC will also benefit from access to WVU IMC’s annual INTEGRATE conference at a discounted partner rate.

AMADC: Keeping it Fast, Fresh, and Personal Today’s consumers do not want to spend time reading long emails or articles. They want to use outlets like Twitter that summarize stories in 140 characters or less. These quick snippets of information, however, can feel so impersonal that consumers soon lose touch with the companies that they follow. The Washington DC Chapter found a way to relay information fast and efficiently, while still maintaining a personal touch – 90 Second Updates. Read the full interview with AMADC’s Immediate Past President, Brian Rutter, here.

The Future of Marketing According to Three High-Level Executives A sell-out crowd of senior marketers gathered this past month to hear insights on the future of marketing from three high-level executives representing the Washington Redskins, The Ritz-Carlton, and USA Today. The exclusive AMADC event was held at the recently renovated office space of global architecture firm, Gensler. Following networking, attendees listened to the all-star panel as they praised the integration of technology and marketing, reinforced the power of brand, and cautioned attendees about the limits of data.

AMADC to Host Social Networking Expert Sima Dahl (Washington, DC – August 22, 2013) Social Networking expert, Sima Dahl, will kick-off the 2013-14 Speaker Series program hosted by the Washington, DC Chapter of the American Marketing Association (AMADC) on September 12, 2013 at the global architecture firm, Gensler.

AMADC and Georgetown CCPE Partner to Help Marketing Professionals Get Ahead (Washington, DC – August 13, 2013) A new partnership between the Washington, D.C. Chapter of the American Marketing Association (AMADC) and Georgetown University’s Center for Continuing and Professional Education (CCPE) addresses the need for ongoing professional development among marketers.

AMADC Launches New Brand Identity to Kick Off 2013-14 Fiscal Year (Washington, DC – July 23, 2013) The American Marketing Association – Washington, DC Chapter (AMADC) recently updated its brand identity system. The launch of the new logo and accompanying tagline is commensurate with the start of the association’s 2013-14 fiscal year. AMADC’s previous logo had been established expressly for the organization’s 80th anniversary, which was celebrated in 2012.

AMADC Kicks Off New Fiscal Year with Appointment of 2013-14 Board of Directors (Washington, DC – July 5, 2013) The American Marketing Association – Washington, DC Chapter (AMADC) officially begins its 2013-14 fiscal year with a new Board of Directors. The board, which takes office this month, is led by President Brian Rutter. “AMADC is dedicated to helping its members get ahead,” said Rutter. “I’m looking forward to working with our talented board as we support our members’ professional development and career advancement throughout the Washington, DC metropolitan region.” Rutter added: “The year ahead will be full of new opportunities for our members and our organization, as we continue to strengthen AMADC’s value proposition for all stakeholders.”

AMADC and FiddleFly Partner to Launch New Mobile Website (Washington, DC – March 27, 2013) Recognizing massive opportunities for marketers in the mobile space, the American Marketing Association of DC, in collaboration with FiddleFly, today announced the debut of its new mobile website. As leaders in innovation, networking and marketing education, AMADC brings together marketers from around the country (and the world) and provides them with resources to help grow their businesses. Through sponsored events, exclusive webinars, specialized toolkits, and a host of other opportunities, AMADC is constantly finding new ways to connect with its audience.

Learn All the Benefits of Volunteering with AMADC! Are you looking for more ways to increase the value of your membership? Do you want increased visibility within the association and within the DC marketing community? View the AMADC Volunteer Engagement Webinar for an overview of the Volunteer Program and all the benefits you can take advantage of by joining one of our amazing volunteer committees!